Business Week mentions One to One Interactive in Neuromarketing Article
Business Week published an article today regarding Neuromarketing in their Technology Section titled "What you Really Want to Buy".
Although the most of the article is rather light (as is most things
coming from traditional reporters covering subject matter they don't
have a clue about), it does reference Roger Dooley (blog's neuormarketingscience.com),
Emsense (Quantemo competitior), and Jeff Bardzell Ph.D. (IU School of
Informatics/Quantemo/T=Zero). All of those above individuals and groups
are who we are working with to launch the nations first Neuromarketing
Association.
Jeremi, sorry I didn't get to talk to you for the article. I left a couple of messages.
Posted by: steve baker | January 29, 2008 at 12:00 PM
Steve,
No apologies necessary. I just received your voice mails yesterday as I did not realize I had any messages until just then. I'm a bit flakey when it comes to things like that (understatement of the century).
You did get a hold of some great people though. Please do not hesitate to contact me in the future for related efforts.
Jeremi
Posted by: Jeremi Karnell | January 29, 2008 at 12:13 PM