"If your agency were a rock star, who would it be?”

That was the question posed to One to One Interactive by the coordinators of the 12th Annual MITX Awards when they invited us to create a 90 second music video of original or repurposed content to show the world who you really are and why you have elevated to the heights of "marketing" rock superstardom. One to One, along with a handful of other leading firms will have their videos aired during the Awards ceremony this coming week (One to One's OTOi and OTOlabs divisions were nominated for 6 awards). 

In traditional One to One fashion, we have created two videos for the show. 

The first is titled "The One to Oneders" and is a commercial to sell the firm's 4 Disc Set of rocking marketing hits!

The second is titled "OTO Gorillaz" and is a rock video mash up of One to One with the Gorillaz.  This piece was done to show our admiration for the innovation that this group has brought to the music industry by opting to make rock stars out of avatars.

Below find some additional rock memorabilia that was produced for the first video.